My Portfolio

“Save Our Reef” - Coral Bleaching Campaign

The “Save Our Reef” campaign promotes practicing reef friendly activities to help protect our coral reefs from the harsh effects of coral bleaching. The goals of this campaign is to advise and spread awareness about this issue using a positive tone and fun designs. I created a series of 4 posters, with different suggestions on what you can do to lower your impact and protect our reefs. Click the button below to see more of this project.

Photography

The left studio portrait was taken using hard light with red and blue filters. This was a fashion shoot, showing off the blazers silhouette in a sharp and sophisticated way. The right portrait was taken using soft lighting, showing off the ties in a fun and unique way. Click the button to check out more of my photography.

“The Cultural Politics Of Gender Performances” - Publication Design

Using the article “The Cultural Politics of Gender Performance” I made this publication. The article is about the stigma and how the LGBTQ community is perceived in China. The concept around this design was to present this article in a simple and elegant way, using traditional symbols and calligraphy in a minimalistic way.  Click the button below to see more of this project.

Essence Promotional Posters

For my major communication design assignment I rebranded the drugstore makeup brand “Essence”. The goal of this rebrand was to mature the brands style to target their audience more effectively, and provide some promotional images that match their new look. This is an example of  a promotional poster I made using my product photography, and elements from the brand guide I created. I create 6 promotional posters, as well as billboard displays and social media and web imagery.  Click the button below to see more of this project.

Psychedelic Pop Album Cover

The brief for this project was to trial different experimental ways to create imagery for music genres. My genre for this assignment was Pop, and this album cover was for the sub-genre Psychedelic Pop. To create this experiment I used milk, food dye, and dish soap to recreate a liquid painting effect. At first look this album cover has a burst of blues with a striking pink feature and a harmonious flow, but at a closer look you may notice a figure forming in the middle that could be interpreted as a face breaking out of the album. Click the button below to see more of my image making results.